Can you ENVISION the future of our city?


For those unaware, (585) Magazine is a regional publication covering food, culture, destinations and the people of the (585) area code (Monroe, Genesee, Livingston, Ontario, Orleans, and Wyoming).

In the most recent issue, the Rochesteriat was featured among some of Rochester's visionaries and we feel so honored. What's humbling to us is the fact that we're featured amongst some of our city's most talented and hard working - names, people and businesses that you have no doubt heard throughout the media, seen the fruits of their on the walls of the city, taken classes, sipped their coffee, worn their clothes, and much more.

Here's just a little shout-out to our friends that were featured on this journey with us to make our city a better place - to read more about what they're doing specifically, pick up a copy of the current issue of 585Magazine. Big thanks and credit to Justin Michau for all the amazing pictures taken for the spread!

Slow Road & Rochester Brainery

Benjamin Woelk Founder, Host, Co-Producer - Slow Road "We are telling the story of place through local people who are devoted to improving and preserving their communities, neighborhoods, and historic Main Streets." - courtesy Slow Road website

Danielle Raymo & Stephanie Rankin Founders, Rochester Brainery"Rochester Brainery was founded on the belief that learning should be fun, affordable and accessible…." - courtesy Rochester Brainery website

Fringe Fest & Wall/Therapy

Erica Fee Producer, Rochester Fringe Festival Why Rochester? "From the Fringe perspective, Rochester is blessed with a combination of hugely talented performers, forward-thinking young people, inventive venues, progressive supporters, and eager audiences. Why Not?" - Erica Fee quotecourtesy 585Mag

Ian Wilson & Erich Lehman Founder, Synthesis Collaborative / Owner, Curator of 1975 Gallery and Lead Organizer of WallTherapy With multiple projects on each of their hands, you have probably seen this duo's teamwork come to fruition over the past few years with WallTherapy. "I wholeheartedly believe that Rochester's best years are ahead!" - Ian Wilson quote, courtesy 585Mag

Erika Ruegemer Co-Director, One Dance Co., Hospitality Team for WallTherapy Why Rochester?"I see its potential, its room to grow. This awakening and community is natural to the city, and it's just one of those things that chose me." Erika Ruegemer quote, courtesy 585Mag

John Ebel Owner - Flower City Party Rental, Smokestack Cowork Co-Owner - Pour Coffee Parlor John is an "ideas man" that is extremely passionate about Rochester. His most current venture has been the ever-so-popular coffee shop, Pour Coffee Parlor, on Somerton Street just off Park Avenue.

Mike Governale Creator; President, Reconnect Rochester Part blogger, part activist, part creator/designer, part family man - Mike does it all.


Shawn Dunwoody & Agathi Georgiou Founder - Happy Rochester / Agathi Consulting This duo is teaming up again for this year's Greentopia Fest "From The Ground Fashion Show" which is sure to be a hit on September 12th.

Josean Vargas & Tanvi Asher  Founder - J. Vargas / Founder - Peppermint This fashion duo is leading Rochester out of its conservative past. Both of these visionaries are talented in their own right, and we love what Tanvi quoted in the article when asked Why Rochester? - "It's the perfect size; everyone knows everyone, and there's plenty of love to go around." - Tanvi Asher quote, courtesy 585Mag


Lisa Kribs-Lapierre & Gavin Thomas Founders, This Good World "We believe good comes in all shapes and sizes, all of which is important. Whether a business is active with environmental issues, promoting social change, bringing positive action to the community, doing great things for their employees or all of the above, This Good World lets people know about it." - courtesy This Good World website

Interested in meeting the Visionaries, learning more about 585Mag, and even helping with a great cause? Come join us at the 585Mag's September/October launch + Happy Hour Party! Make a $5 donation to Bivona Child Care Advocacy Center and be entered to win a giveaway valued at $100+!

Thank you to all of the editors and writers of the current issue of 585Magazine, such a great job on this issue!

Launch Party Details:
The Owl House
Tuesday, September 9th, from 5:30pm-7:30pm
Facebook Event

(585) Magazine Details:
Photography for this article - Justin Michau